The wait is over as pantone has announced its 2025 color of the year which is named as “Mocha Mousse”. Mocha Mousse color is a favorite choice in the packaging industry as it can be used for different custom packaging designs in 2025.
The rich and chocolate brown color shows symbol of sophistication and blending element with a sense of grounded warmth. Also, one main thing that make this color best suitable for packaging boxes is its sustainability connection to target eco-conscious customers. Keep reading!
Every year, pantone’s color of the year is chosen to use for custom printed packaging designs and other printing options. This year, Mocha Mousse selected because of its:
Warmth & Comfort: Nowadays customers want to prefer solace and familiar packaging, this earthy brown color provides a sense of warmth and comfort.
Versatility: From fashion to interior design industry, this pantone’s color of the year features rich yet natural tone makes it versatile across various industries.
Sustainability Connection: To target eco-conscious customers, you can customize this color into your brand packaging. For this, you need to use sustainable packaging materials and make customizations accordingly.
Mocha Mousse is not only a latest color trend but also useful tool for storytelling. To make the most of it, brands should know how to integrate it into packaging design while maintaining overall unique identity. Here are some effective ways to use it effectively.
To give your branded packaging a shine, it is good to use this color with lighter neutrals like cream or beige. If you want to enhance overall luxurious feel, you can add metallic accents in gold or copper to work it beautifully.
There are different types of natural textures like kraft paper, woodgrain finishes, or even soft-touch laminations adds the warmth of Mocha Mousse. These elements create a tactile experience and leave a lasting impression on customers.
One best thing about this pantone’s color is that you can use it for different types of packaging. Whether you want to use it for custom rigid boxes, gift wraps or lightweight paper bags, the color changes effortlessly between product categories.
It’s good to try new and latest trends with time but before incorporating this pantone color of the year, make sure that it best complements with your brand identity. Communicate with packaging suppliers to find a balance between a color and your established palette.
The final selection of Mocha Mousse aligns effectively with latest packaging trends for 2025, especially put emphasis on sustainability and minimalism. Nowadays customers are increasingly going for eco-friendly packaging.
So, this packaging color of the year complements this fact by offering a natural and understanding color that enhances minimalism and combines well with eco-friendly branded packaging. The best way to attract eco-conscious customers.
Pantone’s selection of the year 2025 is more than a design choice for unique custom packaging designs. it’s a completely reflection of customer values and aspirations. This warm and versatile shade provide brands an amazing opportunity to stand out in the competitive marketplace.
If you are looking to incorporate warmth and elegance of Mocha Mousse to your packaging, contact us today at Emenac Packaging USA to get a quote. We will help you customize this design according to your brand packaging needs or requirements.