Running a subscription company and looking for ways to give your business a boost? It’s not difficult as you think it might be. Why? A lot of subscription companies are willing to spend more money on buying premium quality custom packaging because they know what their customers want and they also know the hidden benefits of using top-grade subscription packaging boxes.
When you visualize Tiffany & Co. or Apple products, the first thing that comes to your mind is their iconic product packaging, so sleek, sustainable, and with a modern touch. You can also give your customers the same iconic and glamourous unboxing experience by customizing stylish, creative, and aesthetically appealing custom printed subscription boxes. Ready to explore the benefits of using subscription packaging? Let’s get started.
With custom packaging boxes, you can use different types of boxes with unique selling propositions that lead to earning a considerable market share of the subscription business with an estimated forecast of $38 billion USD in 2023. (Courtesy to Statista for the figure in Dollars)
In some subscription boxes, you can let your customers choose products that have lesser combined costs than the individual cost of the products. On the other hand, you can create the element of surprise for your customers by sending them packaging boxes with new products that are valuable and difficult to find in the market.
You can easily customize the size, shape, and design of custom packaging boxes. These boxes make upselling and cross-selling tremendously easy for your business. You already build trust with your customer so it will be relatively simple to market additional services and products to them. For this purpose, you just need to customize the size of the boxes to make room for extra products.
The subscription business is recurrent, so the customers pay weekly, monthly, or yearly. During these cycles, you would have enough data about the customers that can be used to produce insights and predict their preferences. Incorporate the info about the customer in your custom packaging boxes to provide a more personalized experience to them. It will assist in building a strong bond between your brand and the customers which will lead to developing loyalty towards the brand.
If you are facing a problem regarding customer churn as your previous customers are leaving your subscription and feel hesitant to renew it. You can solve this problem by changing the design of your custom packaging boxes and hiring some influencers on social media. It will increase the engagement between the customers and your brand. That will be helpful for addressing the previous customers and taking new customers in the loop.
It does not matter what sort of subscription model you use to hook the customer. The main feather behind any subscription model is to trigger the customers to use the product, take actions, reward the customers, and reinvestment. When you use custom packaging boxes, all of these aspects of the subscription model can achieve.
For instance, if you’re using a curation business model, you need to personalize the packaging to seek the delightfulness of the customer. You provide that distinctive experience by using custom packaging boxes effectively.
As a subscription company, it’s important for you to use packaging boxes that follow your subscription model such as the curation business model. These boxes provide fascinating experiences to your customers and make sure a predictable cash flow for your business. You can customize the size, shape, and design of the packaging boxes that make them suitable for sending upselling (expensive) and cross-selling (affordable but new) products.
Having an ability to customize packaging boxes in different sizes, shapes and styles, Emenac Packaging fulfills the requirement of customers in lowest rate with flawless printed results. Not only we accept short and long run orders, we also use high quality Cardboard, Kraft and Corrugated materials to give you unrivaled printing and packaging solutions.
